Turn customers into community members — how community transformed the Gymshark experience
#ADRIAN86 My transformation from serving customers to nurturing a community didn’t happen overnight. It started with a crisis. Gymshark’s infamous Black…
Read MoreJune 2025
OpenAI secretly launched a sales agent — here are the details
In February, OpenAI gave a two-minute demonstration at a private event in Tokyo. The demo didn’t stay quiet for long.…
Read MoreHow I applied the 95-5 rule to build Gong’s brand from the ground up
When I stepped into my role as head of content at Gong, I didn’t come with a decade of marketing…
Read MoreHow one co-founder runs a zero-employee marketing agency with AI tools
Running a marketing agency used to mean juggling a small army of freelancers, risking missed deadlines, and spending more time…
Read MoreGenerative engine optimization: What we know so far
SEO is changing. We’re entering a new era of search — the AI age — and with it comes generative…
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