I tested the 7 best free social media monitoring tools — here’s how they stack up
#ADRIAN86 If you’ve ever woken up to a trending hashtag about your brand — and not in a good way —…
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How to get more followers on your business Instagram
With more than 1 billion monthly active users, Instagram is one of the most essential social media platforms for marketers…
Read MoreHow to get sponsored on Instagram [what 500+ social media marketers are looking for]
At my job at Nickelodeon, I’m fortunate enough to get to work with a variety of influencers and creators —…
Read MoreHow often to post on social media for business? A HubSpot experiment
If it feels like social media algorithms change faster than you can keep up — you’re not imagining it. And…
Read More5 community-building tips I’ve learned from working in social media, TV, and nonprofits
For the past ten years, I’ve lived and breathed marketing. I’ve run social campaigns, worked with influencers, created content, built…
Read MoreHow to start a blog (the right way) and write posts people actually want to read [+ free templates]
Wondering how to start a blog that gets read, gets clicks, and actually leads to conversions? I started blogging back…
Read MoreWhat is a lead magnet? 20 lead magnet ideas and examples [+ step-by-step]
Stacks of notes. A half-finished webinar script. Google Docs open in every tab. That’s the beginning of a lead magnet…
Read MoreTasting marketing: What a viral YouTube star wishes marketers knew
I’m not saying I exploited my position as managing editor to meet one of my favorite YouTubers… … but I…
Read MoreTop 4 social media CRMs to grow your business in 2025
Social media businesses face unique challenges in managing customer relationships across multiple platforms while scaling their operations. With over 5.24…
Read MoreHow I helped a CEO hit 3m LinkedIn views in 4 months
LinkedIn is the highest ROI channel for career growth, but many people aren’t prioritizing it — yet. I’m convinced most…
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