4 shopping trends to expect in uncertain financial times [data + how marketers can adapt]
#ADRIAN86 If you’ve watched the news recently, the possibility of a recession has captured everyone’s attention. Most reputable sources say it’s…
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The best video marketing channels to grow your brand this year
Video is no longer a nice-to-have. It’s now an absolute must and should be at the forefront of any marketing…
Read MoreOnline advertising: All you need to know
Millions of businesses worldwide invest billions in paid ads each year to put themselves in front of as many people…
Read More10 holiday marketing campaign examples + marketing tips
I know I’m in the minority, but the second September hits, I want to break out the Christmas tree, play…
Read MoreThe most effective types of content on social media in 2025 [new data]
It’s 2025, and the highest-ROI marketing channel is still good ol’ social media. I’ve created social media content for just…
Read MoreTurn your power users into creators (and vice versa)
One of the most powerful — but least used — aspects of social media is its ability to turn customers…
Read MoreIs Threads losing steam? Here’s what we know [new research]
When Threads launched in July 2023, it made headlines for breaking records — 100 million sign-ups in less than five…
Read MoreWe asked customers how they like to communicate with brands [HubSpot blog survey]
Customer communication preferences vary widely in today‘s digital landscape. Some may want to go to a company’s landing page, initiate…
Read MoreDebunked by AI: The future of misinformation on social
Ethan Mollick, professor of management at Wharton Business School, has a simple benchmark for tracking the progress of AI’s image…
Read More41 Instagram features, hacks, & tips everyone should know about
I’ve been in content marketing for about eight years, and I’ll tell you this golden nugget of truth for free:…
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