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Why writing with clarity matters in marketing (+ 9 ways to simplify your message)

#ADRIAN86 May 29, 2025

Writing with clarity means making your content easy to read and understand. If your audience can’t grasp what you’re trying…

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How AI assistants can make you 10x more productive: A step-by-step guide

#ADRIAN86 May 28, 2025

Let‘s be honest: AI assistants aren’t just for executives anymore. They’re the secret weapon that can make you 10x more…

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Video is vital to ecommerce marketing — here’s what marketers need to know

#ADRIAN86 May 28, 2025

Video in ecommerce isn’t optional anymore — it’s the bare minimum. I don’t want to read novel-length product descriptions. I…

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What makes a good website? Here are 16 things I look at [new data]

#ADRIAN86 May 28, 2025

Your website strategy should help drive business and marketing objectives. For your website to work, you need to keep up…

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The best marketing campaigns of the year (thus far), what to learn from them, and why they worked so darn well [new data]

#ADRIAN86 May 27, 2025

Cookie-scented body wash flew off the shelves. Shaken espressos made a comeback (as long as they’re associated with short ‘n…

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Multi-agent AI systems — how this AI tech stack can power your marketing org

#ADRIAN86 May 27, 2025

It feels like not that long ago, companies were just starting to talk about AI in their operations. You had…

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4 shopping trends to expect in uncertain financial times [data + how marketers can adapt]

#ADRIAN86 May 27, 2025

If you’ve watched the news recently, the possibility of a recession has captured everyone’s attention. Most reputable sources say it’s…

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The best video marketing channels to grow your brand this year

#ADRIAN86 May 27, 2025

Video is no longer a nice-to-have. It’s now an absolute must and should be at the forefront of any marketing…

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Online advertising: All you need to know

#ADRIAN86 May 26, 2025

Millions of businesses worldwide invest billions in paid ads each year to put themselves in front of as many people…

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10 holiday marketing campaign examples + marketing tips

#ADRIAN86 May 26, 2025

I know I’m in the minority, but the second September hits, I want to break out the Christmas tree, play…

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The biggest struggle in marketing
is battling endless opinions from those who think they know better.

#Adrian86

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